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News and Views

Media representation is key to lasting change

Earlier in the year we shared why we feel racial representation is important in one of our special insight features.  Influencing the media agenda so that there’s better representation of all people groups, was a key motivator for me becoming a journalist and I used to go out of my way to find stories affecting less ‘traditional’ radio audiences.  

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Christmas in July

Yes it barely feels like 2020 has got going – how  dare I mention the C word now!
But the truth is  if you’re a product based business and hope to secure media coverage to boost festive sales, now really is the time to start thinking about PR because Christmas is in July for many journalists. 

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Moving forward – our new services

May was a busy month for us. Our Office Manager, Sam, is working again; we’re adding new specialists to our freelance pool; working with some brilliant interns; and rejigging how we deliver our services, all to ensure we continue to offer great quality and value for money.

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Thoughts from a veteran home worker

Apparently today is National Work from Home Day. I look forward to seeing the PR that comes off the back of that one.

Since this new norm of remote working began,  I’ve heard people assume that those us who work from home normally, haven’t noticed much of a change. And I guess yes, though I’m working less, managing child and have people in the house ALL THE TIME, I’m still getting work done.

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